Riccardo Sada was born in Milan, Italy, in 1968. Since 1986 till now he has been working with different Italian Magazine as sport journalist.
1988. He collaborated with Rete Italia International, an Italian radio syndication.
1989. Riccardo managed a P.R. and marketing for some clubs.
1991. He started to produce dance and house music.
1994. He established a professional relation with the recording studio Art& and start to work like with Kiwi of Top Record group. With the song “Take my Body” of K.Mono, reached in the top 10 dance sell chart in France, Spain and it’s been used as them songs for few Brasilian tv shows. In the same year he published his first book about a dance-house music “The story of House Music” distributed by Nuova Carish of Warner Bros Group.
1995. After that born the Virtual Journalist company. At next Riccardo worked with the official Disc Jockey Italian Association, Jocks Mag, and with the magazine Discoid, Disco Mix, Trend Discotec and Tutto Discoteca.
1996. Riccardo Sada became a Dance Communication manager of Media Records and responsible of communication area. In the meantime, he follows Generazione Media (translated Media Generation), nice idea from Media Records: is a tour to schools to teach to the younger the music’s art in all its aspects, from production to communication until the musical culture. Every editorial project of Riccardo it was realize with the Virtual Journalist Communication, but when he produce or play in consolle, his artist-name is Pizzoman, artist of Vinyl Pusher. In collaboration with Gerry J, webmaster, he landed in the Internet world, opening the own web page for the web side the Dance web, where he’ll became a director.
1997. He coordinate the music page of the magazine Tendence, and in the end of the same year, became a responsible for the magazine Loop Television Network, and collaborated with the magazine Radiomusic, No Sleep, Jay Culture, Future Style, Magazine, Tutto Musica e Spettacolo, Kiss Me and Orbeat.
1998. Riccardo Sada have a big change when start to work with the most trendy company Dipiù in Milan City.
1999. In Biella he establish the Sindacato del Suono, wich study the music of third millennium. Here art exhibition take place where often Riccardo show his own oil paintwork.
2000. Since June he’s responsible for the Future Syle on-line magazine and works for the websites: dejayweb.com, of Media records, and mediarec.it and gfb-e.com. During this year, he started to write Le Fromage, a specific dance-pop page for the magazine Discoid.
2001. Riccardo Sada collaborated with presenter Karin T, as an author for the music-program “Underground Café” on air of Odeon Tv Channel. In the same year he became a reporter for the program Rin of Radio Italia Network.
2002. Riccardo it’s a deputy editor for the magazine Musicgel for the monthly All Music Magazine and set up in Milan City the Midance, the meeting only for music industry adepts.
2003. He started one new way with his Vinyl Pusher, branch of Party Muzik group.
2004. He collaborated with Kiss Kiss Network, radio broadcast and he published his second book about a house music, “Houseology”.
2005. He started the collaboration with Italian edition of French magazine Trax, Acid Jazz, New Age, Discocube, Trend, Hitmania, Beat Magazine and Match Music Magazine.
2006.In February, he became a partner with Diego Abaribi of Melodica company for a female dj’s project, Ladyay. With Danny De March he’s a partner of Ladyjay Management, exclusive booking for female dj’s. For www.lineamusica.it web site he follow Linea Editoriale, a column about music books.
2007. He’ll became a director of free press Mania Magazine and from the start of October head of chief of LoSport noon free newspaper. Start the collaboration with FlyMag and the webzine Playlist.
2008. From March he is head director of monthly Jocks Mag and from April update trendclub.it we site and in October open DJ Girl Movement, the first female dj's community in Italy. He talk in Sindacato del Suono, the radio show on air every Wednesday Radio Tele Magia broadcast.
2009. He collaborated with WeekendInAuto magazine. He creates charitable projects “Lascia Una Traccia...” to L'Aquila and Messina cities after earthquake and landslide.
2010. He start with "United Djs Against Children's Abuse" to fight the pedophily and started working with the magazine Djmag.
2011. From January is responsible for a promo about Slave To The Rhtyhm, the Joe T Vannelli radio show. In addition, in February, with Mr Guido Robustelli, creates DiscoPusher, the first promotion agency in Italy only for djs and clubs. At year end, he released his third book, this time on women DJs, "Ladyjay".
Hobbies:
Israeli trends, music & adv spot, food, paints, images, graphic style, cooking, clubbing & djs
Movies and TV:
Star Wars, Until The End Of The World, Southland Tales, Matrix, Metropolis, 2001 The Space Odissey, The Planet of Apes, Le Concert, Logan’s Run, Brazil, Der Stand der Dinge, Lisbon Story, Der Himmel Über Berlin, The Cider House Rules, Paris Texas, Va, Vis Et Deviens, Donnie Darko, Short Cuts, Fried Green Tomatoes, La Grande Abbuffata, The Sleeper, The Truman Show, Walk On Water, Harold And Maude, Network, Yossy & Jagger, Meduzot, Zardoz
Music:
Moby, Underworld, Prodigy, Chemical Brothers, Apollo 440, Depeche Mode, Neneh Cherry, Justice, Does It Offend You, Yeah?, Shamen, Klf, A Hundred Birds, Morningwood, Ladytron, Lcd Soundsystem, The Killers, The Kills, Franz Ferdinand, Hot Chip, Air, Hard-Fi, Keane, The Rapture, Ethan Stoller, The Knife, Nouvelle Vague, The Rasmus, The Servant, Yael Naim, Solis String Quartet, Noa, Siouxsie & The Banshees, The Clash, Kosheen, Anneli Drecker and The Jet
Books (including myebook's):
Siddharta, De Brevitate Vitae, Epicurus Letters, Casseroles et Éprouvettes, Animal Farm, Pathologie der Normalität, 1984, How to Travel with a Salmon & Other Essays, The Antichrist, Comme un Roman, The Catcher in the Rye, On The Road, Il Milionario, Red Moon, Men Are from Mars Women Are from Venus, Kitchen Confidential, Permission Marketing, Die Kunst Mit Frauen Umzugehen, The Art Of Loving, Force of Reason, The Rage and The Pride